Cool to see so many grown ups (aka old people > 40 and > 50) at #sethgodin's @SethNYCMay16 event #pickyourself
Social Media Insights Blog
I am writing today.
I am updating The Corporate Blogging Book for a new e-book edition. First, I cracked open the procrastination nut with 20 minutes of freewriting. This really works. Mark Levy, author of Accidental Genius, turned me onto freewriting. He just finished revising his wonderful book and a new edition will be coming out soon.
Essentially, freewriting means just what it sounds like. You sit down at the computer, apply
Ha! Coming soon... Seriously, I've got more to say about this. Stay tuned. ProcrastinatorsGuidetoWriting.com
Results of my quick poll, "What does Writing 3.0 mean to you?" suggest that most folks (39% of respondents) assign a 3.0 to the kind of concise writing we do for Twitter or Facebook. Others mention co-creation, collaboration, wikis or "nothing." 22% say Writing 3.0 is "the way to lay down your best digital footprint." And 10% say, "Forget writing, video rules." You can still take the quiz here.
The subtle differences between how one uses Facebook, Twitter and a blog are very interesting. I'm continually trying to explain this to clients. Strategy aside, there are distinct differences in how you talk or write for the different platforms. Simply put, you write in a different "voice" and, generally, talk about different topics. So while I posted an "endorsement" of trash can liners on Facebook this morning, I probably wouldn't
One of the ways to sharpen your writing chops is to parody another author. I’m interested in improving my skills at creative nonfiction so I’ve been reading John McPhee. Here’s my little parody, based on a Japanese sumi-e art class I’ve been taking in Maine this summer: "The road to the art studio dipped and turned between the dark green stands of fir and spruce trees just as the eye travels in an S curve through the landscape of a
Authenticity, as I’ve written countless times, is the key ingredient of successful blogging and Twittering. It’s also key to a successful e-newsletter. Authenticity means being genuine, trustworthy and credible. But beware… don’t fake it. Here’s an example of fake authenticity from an editor’s note in an e-newsletter I received recently:
"I haven’t been sleeping well lately, but I’ve been thinking about you a lot… "
Yeah, right.
I’ve been writing about corporate and CEO blogging and business use of social media for over a decade. I welcome your Comments if they are on topic. I delete them if inappropriate or spammy.
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