Jeez... how could I be so clueless?

I arrived at ClickZ's June 2003 Weblog Conference in Boston this morning to discover a couple hundred rapt attendees, one third of whom are tap tapping on their laptops connected by wi-fi to the Internet. They're browsing to each URL that's mentioned. And, of course, they're blogging live!

So here I am at the end of the afternoon... hours behind in my promise to report to you LIVE. I've forgotten my wi-fi card and my reading glasses so I can't connect to the Internet and I can't see a thing. That's me in the photo in the orange scarf and gray jacket.

The blogger sitting next to me, the guy with the beard, is Sam Ruby. Yes, he's famous in the blogosphere. He's a senior R&D programmer for IBM whose tagline is "It's just data." Sam has kindly granted me access to his laptop for a few minutes so I can blog in real time as today's session is wrapping up.

The audience is beginning to flag a bit after eight hours of non-stop commentary about blogs - as a content management tool, as a form of authentic expression, as "non-invasive" marketing.

But so far this conference is amazing. I haven't felt this much energy and excitement at an Internet event in years. Several seats to my left are sitting the co-authors of The Cluetrain Manifesto - Doc Searls and David Weinberger, both highly-respected thought leaders in all things Web related.

Wow! I'm rubbing shoulders with the blogging glitterati! Within minutes of opening remarks this morning Doc was posting to his blog - including a list of the bloggers sitting around him. (He included!)

Is this a hall of mirrors? Where does blogging stop and journalism or reportage begin? More later, when I can see what I'm typing... but first I gotta run to the cocktail party.

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Previous Comments

Ray Daly said on June 9, 2003 at 09:09 PM

Great to see you. Sorry I missed you as the day went on. I’ll get you that article soon - really think that RSS is where the blog meets the enewsletter.

Did someone do a complete blogroll?

Stacey O'Halloran said on June 10, 2003 at 08:10 AM

What’s RSS? Where does the blog meet enews? I want to be at this conference! Thanks for the “live” updates, much appreciated! Oh, and if you get any answers to the questions you mentioned (“how do you measure the ROI of a business blog? Do you need to?; if it’s a business blog, doesn’t it need to be edited?; if you edit a Web log, is it no longer a blog?”), let us know. Thanks!

Lois Carter Fay said on June 10, 2003 at 08:52 AM

Wow! I wish I was at the conference. It sounds like it’s filled with information and people to meet. I’m looking forward to learning how to use a blog in my marketing. And BTW, what is RSS? (I feel like we work at NASA or some government entity where everyone speaks in acronyms!)

Don Baker said on June 10, 2003 at 10:09 AM

Hi Debbie,
Great you’re at the conference—I’m there in spirit, but am working hard and drawing from three blogging books while trying to figure out whether to use MovableType or the soon-to-be-released TypePad for my company’s upcoming blog. You are indeed among the glitteri—and if you meet Jason Kottke, Meg Hourihan and/or Rebecca Blood there, your blogging life is complete!

Barb Calkins said on June 11, 2003 at 12:51 AM

I can’t help feeling the energy of the conference in your writing. i’m on the edge of my seat, waiting to hear more. Do tell! . . . and thanks!

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I’ve been writing about corporate and CEO blogging and business use of social media for over a decade. I welcome your Comments if they are on topic. I delete them if inappropriate or spammy.


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