by Debbie Weil | Jun 2, 2006 | In the News, The Corporate Blogging Book, Uncategorized
What more could a girl ask for in one day? Well, Adrienne Schultz, my wonderful editor at Penguin Portfolio, shipped me a sample of the book cover – hot off the press (see left). It looks great. Wow, it’s a real book! And Zane Safrit, CEO of Conference...
by Debbie Weil | May 30, 2006 | ROI, Uncategorized
In a survey of 259 interactive marketers, Forrester Research found that 49% say they have no plans to use blogs in the next year. Why? Because email and search engine marketing are working fine. And because they don’t have the resources to dive into emerging...
by Debbie Weil | May 24, 2006 | Speaking, Uncategorized
We’ll talk about… you guessed it… corporate blogging. WSRadio.com with RSSRay. Time: Wednesday May 24, 2006 at 10:00 AM Pacific; 1:00 PM Eastern. Tune in at WSRadio.com.
by Debbie Weil | May 23, 2006 | Speaking, Uncategorized
The Value of Blogs as Business Tools at IDC IT Expo & Forum ’06. The IDC IT Forum is for CXOs and leading IT and business thought leaders from Fortune 1000 corporations as well as non-profit, government and academic institutions. Jim Collins (one of my...
by Debbie Weil | May 23, 2006 | Speaking, Uncategorized
Using Content to Sell Content: How Blogs, RSS Feeds, Podcasts and Wikis Can be Harnessed to Generate PR, Traffic and Sales with David Meerman Scott. Newsletter & Electronic Publishers Association Annual Conference. Location: The Mayflower Hotel, Washington DC...
by Debbie Weil | May 20, 2006 | Events, The Corporate Blogging Book, Uncategorized
Guess what? NPR’s Diane Rehm, Marie Arana (Washington Post Book World editor) and Dan Raviv (CBS News Radio correspondent) all read their email. Every message. Just don’t expect a response. Unless you’ve touched a nerve and piqued their interest...