by Debbie Weil | Oct 9, 2007 | Speaking, Uncategorized
Lunch wiith Jeremy Goldkorn, founder of the hugely popular Danwei.org which covers Chinese media, marketing, advertising and urban life. See Danwei's 2007 list of best Chinese blogs (in English) here.
by Debbie Weil | Oct 8, 2007 | Stuff, Uncategorized
A propos of nothing… when is the last time you downloaded or “saved” the content of your blog to your hard drive? It’s probably a good idea if you’re using a hosted service like TypePad. I think I last did it in October 2005, while I was...
by Debbie Weil | Oct 4, 2007 | ROI, Stuff, Uncategorized
Here are five tools (via Stephan Becker) to measure the success of a corporate blog. A measurable ROI is a key driver for the launch of any corporate (or CEO) blog, so these are useful – if not definitive. The comments are mine: 1. Google Analytics I love Google...
by Debbie Weil | Oct 1, 2007 | CEO Bloggers, Q&As, Uncategorized
Full disclosure: Edelman PR is sponsoring the China Blogging Tour, my upcoming trip to Beijing and Shanghai to mark the publication in Mandarin Chinese of my book, The Corporate Blogging Book. Taking a page from Guy Kawasaki’s Top 10 approach, here’s a ten...
by Debbie Weil | Sep 30, 2007 | New New Things, Uncategorized
If I had been broadcasting 140-character tweets this past week I would have announced that I was in Milwaukee to be with my husband’s family and to attend a lovely graveside service for my mother-in-law, who died Sept. 24, 2007 at age 83. I won’t type out...
by Debbie Weil | Sep 25, 2007 | Speaking, Uncategorized
l did an audio conference session on How to Write a Great Business Blog as part of the mega Personal Branding Global Telesummit. This round-the-clock event celebrated the 10th anniversary of the publication of Tom Peters' now iconic article: The Brand Called You....
