It’s no longer a question of “what” (as in “what in heck is a blog?”). The question I get most often these days is “how.” “How do we incorporate blogging into our marketing?” “What about RSS, podcasting and all that other stuff?”

That’s the theme – or the premise, really – of this year’s New Communications Forum in Palo Alto, CA from March 1 – 3, 2006. The event is organized by Elizabeth Albrycht and Jennifer McClure (can’t wait to meet these divas of new media) and includes an all star lineup of speakers including Rebecca Blood, Pete Blackshaw, Toby Bloomberg, Katie Delahaye Paine, Tom Foremski, Dan Gillmor, Elisa Camahort, Charlene Li, Sally Falkow, Jeremy Wright, Robert Scoble, DL Byron, Anita Campbell, Denise Howell, Stephan Spencer, Dana VanDen Heuvel and lots of others. 

I’m excited about participating as a speaker (I’m moderating a panel on Corporate Blogging Case Studies on Thursday March 2nd at 10:15 – 11:15 AM). So excited in fact, that I’m flying in a day early to attend Neville Hobson and Shel Holtz’s podcasting bootcamp. They’re going to record a special edition of their popular podcast, For Immediate Release, as part of the session. Sounds cool.

If you’re going to pick one event to attend in upcoming months – to get up to speed on the new social meda technologies – I highly recommend this one.  And no, I don’t get a penny for saying that. But you can get a $200 discount if you use this promo code: NCFR200. This will be an information rich couple of days. You can learn more and register here. Or you can call Jennifer McClure at 650-331-0083 to register by phone.