I’m tickled to be part of a teleconference with Seth Godin to discuss his new book, Meatball Sundae, and what it says about the “new marketing.” In a word, don’t pile the newest kind of whipped cream (blogs, podcasts, video) onto your current marketing strategy… just because it sounds easy or cool.
Click here to register and get the dial-in info.
A Whole New Mind by Dan Pink
Meatball Sundae by Seth Godin
Startup Nation by Rich Sloan
The Corporate Blogging Book by Debbie Weil