… according to a new report by PQ Media. What does that mean to you? It means there could be a business model behind the new phenomenon called CGM or consumer generated media. Just over $20 million was spent last year to advertise on blogs, podcasts and in RSS feeds. That number is expected to be $49.8 million in 2006.
So if you’re producing CGM yourself, consider running ads or accepting sponsors. If you’re looking for new advertising venues, you might want to look into blog ad networks like Federated Media.