by Debbie Weil | Jan 8, 2008 | Social Media, Uncategorized
It’s no surprise in this election year that we’re realizing how powerful social media can be for making things happen — whether it’s support for a candidate, the launch of a movie or a a car. Or for a cause. Cause marketing has been around for...
by Debbie Weil | Jan 7, 2008 | In the News, Social Media, Uncategorized
A brouhaha involving the temporary shutdown of the Facebook account of popular tech blogger Robert Scoble sparked discussion recently of a new issue for 2008: data portability. Scoble tried to export the names, email addresses and birthdays of his close to 5,000...
by Debbie Weil | Dec 21, 2007 | CEO Bloggers, Global, Q&As, Social Media, The Corporate Blogging Book, Uncategorized
Thanks to Geoff Livingston for prompting a bit of reflection on what it all meant in Debbie Weil Discusses Social Media in China. China Blogging Tour chronicles my two weeks in China in October 2007 during which I spoke to a number of audiences (primarily English...
by Debbie Weil | Dec 20, 2007 | In the News, Social Media, Uncategorized
Office Max is at it (meaning viral marketing) again this season with a microsite, elfyourself.com, where you can turn yourself into a dancing elf. (New this year: you can add three colleagues and create a quartet of dancing elves.) Don’t feel elfish? No worries....
by Debbie Weil | Dec 11, 2007 | In the News, Social Media, Uncategorized
Today happens to be my birthday (nope, not telling my age). How do I know? Well, Dec. 11th* is part of my Facebook profile and some of my Facebook “friends” are sending me Happy Birthday messages. I’m not complaining. It’s very nice to get...
by Debbie Weil | Nov 29, 2007 | Books, Social Media, Uncategorized
I just got back from lunch with Washington’s PR and social media impresario, Geoff Livingston, who’s a pretty funny guy. He is also author of the newly-published Now Is Gone. He twittered constantly as we talked; I laughed; I told him to stop; he twittered...
