Debbie Weil
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Social media for social good (24 days left for Parade Magazine / Case Foundation Giving Challenge)

by Debbie Weil | Jan 8, 2008 | Social Media, Uncategorized

It’s no surprise in this election year that we’re realizing how powerful social media can be for making things happen — whether it’s support for a candidate, the launch of a movie or a a car. Or for a cause. Cause marketing has been around for...

The controversial issue of ‘‘data portability” (or what we used to call “privacy”)

by Debbie Weil | Jan 7, 2008 | In the News, Social Media, Uncategorized

A brouhaha involving the temporary shutdown of the Facebook account of popular tech blogger Robert Scoble sparked discussion recently of a new issue for 2008: data portability. Scoble tried to export the names, email addresses and birthdays of his close to 5,000...

Q. & A. on social media in China

by Debbie Weil | Dec 21, 2007 | CEO Bloggers, Global, Q&As, Social Media, The Corporate Blogging Book, Uncategorized

Thanks to Geoff Livingston for prompting a bit of reflection on what it all meant in Debbie Weil Discusses Social Media in China. China Blogging Tour chronicles my two weeks in China in October 2007 during which I spoke to a number of audiences (primarily English...

Forget Facebook and Twitter… you can still turn yourself into a dancing elf

by Debbie Weil | Dec 20, 2007 | In the News, Social Media, Uncategorized

Office Max is at it (meaning viral marketing) again this season with a microsite, elfyourself.com, where you can turn yourself into a dancing elf. (New this year: you can add three colleagues and create a quartet of dancing elves.) Don’t feel elfish? No worries....

You know you’re living a Web 2.0 life when… you get your Happy Birthdays via Facebook

by Debbie Weil | Dec 11, 2007 | In the News, Social Media, Uncategorized

Today happens to be my birthday (nope, not telling my age). How do I know? Well, Dec. 11th* is part of my Facebook profile and some of my Facebook “friends” are sending me Happy Birthday messages. I’m not complaining. It’s very nice to get...

Stellar ‘Unreview’ of Geoff Livingston’s new book: Now Is Gone

by Debbie Weil | Nov 29, 2007 | Books, Social Media, Uncategorized

I just got back from lunch with Washington’s PR and social media impresario, Geoff Livingston, who’s a pretty funny guy. He is also author of the newly-published Now Is Gone. He twittered constantly as we talked; I laughed; I told him to stop; he twittered...
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