by Debbie Weil | Sep 11, 2008 | New New Things, Uncategorized
The key message in Michael Port and Elizabeth Marshall‘s nifty new book, The Contrarian Effect, is one that resonates strongly with me: sell… by not selling. Drop the cold calls, the scripts, the spin. Instead: listen, be honest, be respectful, be...
by Debbie Weil | Sep 8, 2008 | Events, Social Media, Stuff, Uncategorized
Was delighted to participate in SearchCamp Philly, part of PodCamp Philly, over the weekend. It was a perfect way to spend a rainy, stormy Saturday as Hurricane Hannah swept up the East Coast. Took the train up and back from D.C. and somehow missed the rain and wind....
by Debbie Weil | Sep 4, 2008 | Stuff, Uncategorized
Originally posted on Sept. 13, 2005. Updated: Feb. 18, 2009 People are still asking where to go for a “blogging 101.” That question momentarily stumps me. There’s so much information out there it’s hard to know where to begin. To simplify, I...
by Debbie Weil | Sep 4, 2008 | Case Studies, Corporate Blogging, Uncategorized
Corporate blogs are one way social media is being used strategically by companies and organizations. Think of a blog as the hub of the wheel, the home base of your social media strategy. From your blog, you link to your Twitter stream, your Facebook fan page, your...
