Maybe not the most burning question… but worth asking. In a WordBiz survey last week that got over 250 responses, 58% called it an e-newsletter. 23% say ezine. Bob Bly, who publishes The Direct Response Letter, calls it an ezine. No particular reason, he told me.
I think of an e-newsletter as being a professional marketing communications vehicle. And of an ezine as something more informal. But that’s not necessarily true. What do you call it? Leave your comment below!