Edelman_logo_1 Hey, this is cool news. Edelman PR is partnering with Philippe Borremans and me to sponsor our China Blogging Tour. It will take place in June 2007, to coincide with the publication of The Corporate Blogging Book in Mandarin Chinese. We’ll be visiting Shanghai and Beijing to make presentations and do workshops on corporate blogging and RSS. And documenting our tour with videoblogging and other commentary.

Philippe and I (we think we make a great team, BTW) look forward to a fast learning curve as we tap into Edelman’s knowledge of social media and blogging in the PRC. (See Edelman’s Corporate Guide to the Corporate Blogosphere.)

A special thanks to Edelman’s Asia-Pacific chief Alan Vandermolen for his enthusiasm about our tour. Lots of details to be worked out but looks like we’re off to a great start.

Oh and be sure to visit ChinaBloggingTour. We’ll be posting lots before June and plan to customize the blog with a spiffy new design.