Yours for the asking. Click here to download the just-released USC (University of Southern California) Annenberg 105-page report on the digital future. Covers everything from *”What do you miss by not using the Internet” to “Which Web sites are reliable and which are not” to social effects of the Internet and, of course, the Internet at work. Lots of charts and percentages. Much of it just what you’d expect. Some of it rather surprising.
60 percent of electronic dropouts say “they miss nothing” about the Internet, according to the report. Most of those admit they’ll eventually go back online.
Media sites like NYTimes.com and government sites are most trusted. Web sites authored by individuals rank lowest in terms of credibility. Thanks to MarketingSherpa for a pointer to this nifty download.