Oh… and the topic of the book? Basically, it’s a
beginner’s guide for the non-techie corporate manager or entrepreneur.
I’m writing for those not in the know who want to learn how and why blogging can be a business tool. There are a lot of smart folks in this category. If you recall your blog stats, only 7% of Americans were reading blogs as of March 2005 (according to a CNN, USA Today and Gallup study).