Conference Wrap-up
I'm wupped after two straight days of ClickZ's June 2003 Weblog Conference. It was fantastically interesting. There were even a few shouting matches towards the end.
Tony Perkins, founder of the online news & opinion site AlwaysOn, has been calling his site a “super blog.”
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read moreBeware… Businesses Entering the Blogosphere
Here's where it gets interesting.
The blogosphere is the relatively small universe of “first wave” bloggers who have driven the phenomenon thus far.
Now along comes BUSINESS wanting to jump onto this bandwagon of unfettered, human, real-time communication.
Hey (it's dawned on the business world in…
read moreBlogs Are “Pure”
My favorite quote of the morning, from Jupiter senior analyst Matthew Berk: “Blogs are a new technology of the self.” Read his blog.
read moreAttributes of a Good Blog
The great thing about blogs is that you can dole out manageable chunks of content and not overwhelm your audience. Well, I'm choking.
I've got 17 pages of notes and I want to tell you everything plus (let's be honest here) give you my spin on it. This…
read moreSo What’s a Blog?
You'd think this question would already be answered at a blogging conference. But it hasn't.
After I got over the thrill yesterday of rubbing shoulders with the blogging glitterati (OK, I lied; I haven't gotten over it yet), I realized there was a lot of stuff to…
read moreTracking Clicks
What turns clicks into customers? Hands down the best site I know with info about Web metrics is Jim Sterne's. He's hosting his annual Emetrics Summit in Santa Barbara, CA June 23 – 25. Click here for a ton of resources.
read moreBlogging Glitterati
Jeez… how could I be so clueless?
I arrived at ClickZ's June 2003 Weblog Conference in Boston this morning to discover a couple hundred rapt attendees, one third of whom are tap tapping on…
read moreLive From ClickZ’s Blog Conference
Look for live reporting from ClickZ's Weblog Business Strategies conference beginning Monday, June 9th.
read moreUm, How Much Is Your E-Book in £‘s
Home Page Makeovers
One of my favorite topics… Read about SitePoint's Site Makeover in a recent issue of WordBiz Report.
read moreLong vs. Short Copy
The endless debate…
People don't read on the Web. Yes, they do. If it interests them.
So which works better in sales or promotional copy online – long or short?
read moreWhen Is the Price Right?
Come along for the ride while I experiment with pricing WordBiz e-books or e-reports. Maybe you can help.
read moreBest Practices
Quick tip: use lots of white space in the HTML layout of your e-newsletter. Follow this link to download a presentation I made about killer content for e-newsletters to the Newsletter & Electronic Publishers' Association annual meeting on June 1, 2003.
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