by Debbie Weil | Apr 8, 2005 | Stuff, Uncategorized
Had the pleasure of meeting branding guru William Arruda in Paris. (Here we are about an hour after I stepped off the plane.) Arruda is American but runs his consulting and speaking business from le Paris (the lucky dog). He’s a former top marketing exec for...
by Debbie Weil | Apr 7, 2005 | ROI, Stuff, Uncategorized, Writing
Paul Rosenfeld, General Manager of Intuit’s QuickBooks Online, and his team had a great idea: why not start a blog to communicate with – and learn from – their 35,000 customers? Paul is an informal kind of guy. A staff member suggested the blog one...
by Debbie Weil | Apr 7, 2005 | Case Studies, Stuff, Uncategorized
Paul Rosenfeld, General Manager of Intuit’s QuickBooks Online, and his team had a great idea: why not start a blog to communicate with – and learn from – their 35,000 customers? Paul is an informal kind of guy. A staff member suggested the blog one sunny Friday...
by Debbie Weil | Mar 30, 2005 | Stuff, Uncategorized
Michael Hyatt, president of Thomas Nelson Publishers, has re-drafted corporate blogging guidelines for his company to tone down the legalese. Read the new draft. Note that he made the changes with input from readers of his blog.
by Debbie Weil | Mar 25, 2005 | CEO Bloggers, Stuff, Uncategorized
I’m embarrassed about my earlier rant. It got a little garbled at the end. But I need just a wee bit more airtime on the WMB (white male blogger) thing. It’s this simple: the problem is NOT a dearth of smart women bloggers… or talented minority...
by Debbie Weil | Mar 22, 2005 | Stuff, Uncategorized
As this is “debbie’s blog” I couldn’t resist noting that I’m Debbie #3 on Google, after U.S. Sen. Debbie Stabenow (D-Mich) and Little Debbie snacks. Kinda cool, huh?! The point is that blogging gets you noticed by the search engines....
