Have You Googled Yourself Lately?

Google yourself… That’s today’s pithy two-word tip from personal branding guru William Arruda. As he puts it: “Being Googled reveals how visible you are on the Web, and visibility (at least among your target audience) is critical to successful...

Why B2B sites need an Advocacy Kit

Web usability expert Jakob Nielsen offers a great suggestion in a recent issue of his AlertBox. B2B sites ARE different from consumer sites because they must support a longer, more complex buying process. He suggests: create an “Advocacy Kit” to help your...

7 biz card tricks

Follow this link to download a free copy of Debbie Jenkins’ e-book, Card Shark, on how to market with your business card. Clever viral idea to promote her coaching business… plus she gives you some useful tips into the bargain. My favorite trick is #1:...

Felled by the flu

Apologies for not posting more frequently during my recent trip to Burma, Thailand and the Philippines. Unfortunately, I got sick and was down for the count… I’m back but still a bit wobbly. More to come; stay tuned!

97% Wall Street English

… that’s what the ad in Bangkok’s skytrain promises. Study at the Wall Street Institute and you’ll have a 97% success rate in learning English. And while you’re at it, get an MBA degree by correspondence with a (never-heard-of-it) U.S....