by Debbie Weil | Aug 30, 2005 | In the News, Uncategorized
I’d love your thumbs up or down on the title and proposed sub-titles for the book I’m writing for Penguin Portfolio. We’re trying to nail it. The current front-runner is The Corporate Blogging Book. It’s so stupidly obvious we’re thinking...
by Debbie Weil | Aug 30, 2005 | The Corporate Blogging Book, Uncategorized
Click over to debbie’s blog to get the scoop on what I’ve been reading this summer. Oh, and while you’re at it, I want your thumbs up or down on the title and proposed sub-titles for the book. We’re trying to nail it. The current front-runner...
by Debbie Weil | Aug 30, 2005 | In the News, Uncategorized
The summer has flown by. I’ve been working on my book, tentatively titled The Corporate Blogging Book. BTW, that title is so stupidly obvious we’re thinking it just might work. Waddya think? Click here to vote on proposed titles for my book about corporate...
by Debbie Weil | Aug 30, 2005 | ROI, Stuff, Uncategorized
In response to a WordBiz survey, 65% cite “the time it would take to write” as their most important concern about starting and maintaining a corporate blog. 51% worry what to write about. 27% wonder who in their company should write the blog. Despite these...
by Debbie Weil | Aug 29, 2005 | Podcasting, Uncategorized
If it wasn’t enough trouble to come up with the right string of words to describe your brand, now you gotta worry about what your brand sounds like. That’s right. You need an audio logo for your podcast. What’s your cue music, your sign off…...
by Debbie Weil | Aug 25, 2005 | Stuff, Uncategorized, Writing
I can feel it seeping in, insidiously… a tendency to write in longer, more formal, more tortuous sentences like, well, like this one. Maybe it has to do with focusing on the topic of corporate blogging. Is ‘corporate blogging” the ultimate oxymoron?...
