by Debbie Weil | Feb 20, 2007 | CEO Bloggers, Stuff, Uncategorized
JetBlue CEO David Neeleman launched a blog in September 2006. He calls it a FlightLog. But… OOPS. He hasn’t posted a new entry since Feb. 1st, despite the uproar from angry passengers over the dozens of flights cancelled because of last week’s winter...
by Debbie Weil | Feb 15, 2007 | Events, The Corporate Blogging Book, Uncategorized
Hey, this is cool news. Edelman PR is partnering with Philippe Borremans and me to sponsor our China Blogging Tour. It will take place in June 2007, to coincide with the publication of The Corporate Blogging Book in Mandarin Chinese. We’ll be visiting Shanghai...
by Debbie Weil | Feb 13, 2007 | Podcasting, Uncategorized
Great interview with Steve Rubel in a live broadcast from Voice America’s Phoenix, AZ studio. The audio quality is so much better when you’re talking into a mike. Felt like a real radio host. Steve, as most everyone knows, is a senior VP of Edelman PR as...
by Debbie Weil | Feb 8, 2007 | Events, In the News, The Corporate Blogging Book, Uncategorized
Penguin Portfolio has sold the rights to mainland China publisher, Publishing House of Electronics Industry. The Mandarin Chinese edition comes out in 2007 (tentative date: May or June August or September 2007). Download Chapter 1 in Chinese. A big thanks to Raven Lu...
by Debbie Weil | Feb 7, 2007 | Corporate Blogging, ROI, Uncategorized
Forrester’s Charlene Li and several colleagues have published a new best practices study on The ROI of Blogging. It’s fascinating reading for those of us who’ve been wrestling with the question of how you can quantify the impact of a corporate blog....
by Debbie Weil | Feb 6, 2007 | Podcasting, Uncategorized
Happy Birthday Halley! Long-time blogger, writer and entrepreneur Halley Suitt graciously agreed to be my guest on The Corporate Blogging Show today, on her birthday. We talked about why she started blogging in 2002, whether and how corporate blogs can adopt the...
