by Debbie Weil | Mar 19, 2007 | Stuff, Uncategorized
Good article. Rounds up the usual reasons for why more CEOs aren’t blogging: – fear (perception of risk)- time commitment- nothing interesting to say- don’t know how to measure ROI The writer, Catherine P. Taylor, opines that CEO blogs may be more...
by Debbie Weil | Mar 19, 2007 | ROI, Stuff, Uncategorized
Stephen Dubner (co-author with Steven Levitt of Freakonomics) ponders the question of who Comments on blog posts and why. Most readers don’t leave comments. In fact, “the ratio of readers to commenters is gigantic,” he notes. Then he riffs about this...
by Debbie Weil | Mar 11, 2007 | Events, Social Media, Stuff, Uncategorized
Just back from the third NewComm Forum on social media, held this year (March 7 – 9, 2007) at the over-the-top Venetian in over-the-top Las Vegas. The conference was fun and attended by a remarkable 400-plus — many of them corporate types from big brands....
by Debbie Weil | Mar 6, 2007 | CEO Bloggers, Marketing, Stuff, Uncategorized, Writing
Had a great lunch yesterday with Russell Stalters, CTO of a system and software engineering firm and author of BetterECM (stands for enterprise content management). He works nearby and a mutual friend suggested we get together. When I asked Russ what his blogging ROI...
by Debbie Weil | Mar 1, 2007 | New New Things, Stuff, Uncategorized
The perennial question surrounding blogs vs. message boards (aka discussion forums) is one worth revisiting. Namely: Blogs vs. message boards how are blogs different? why are they better?? My post today is the result of a gentle prod from a fan of The Corporate...
by Debbie Weil | Feb 24, 2007 | CEO Bloggers, Stuff, Uncategorized
No, not because I was one of the unlucky passengers to be stranded at JFK last week (or detained on a plane on the tarmac for 10 hours… my idea of hell). But because I FedExed overnight a signed copy of The Corporate Blogging Book to CEO David Neeleman at...
