Debbie Weil
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Just Kiss Me and Other Words of Advice

by Debbie Weil | Feb 2, 2010 | Marketing, Social Media, Uncategorized

Hugh Macleod of Gaping Void genius has started sending a daily cartoon to his email list. He’s giving it away, right? Yes and no. He is in fact giving away a JPEG of a cartoon. Like today’s, which is a warm up for Valentine’s Day on Feb. 14th. But...

Another free download from MarketingSherpa: Dirty Dozen Email Newsletter Mistakes

by Debbie Weil | Feb 5, 2008 | Free Downloads, Marketing, Uncategorized

MarketingSherpa is offering a free download, Dirty Dozen: Email Newsletter Mistakes Nearly Everyone Makes. Find it under Email Marketing Resources on this page, along with other free downloads. My favorite mistakes (which I see all the time): Lame...

Why senior exec Russell Stalters blogs (and no, it’s not to make money per se)

by Debbie Weil | Mar 6, 2007 | CEO Bloggers, Marketing, Stuff, Uncategorized, Writing

Had a great lunch yesterday with Russell Stalters, CTO of a system and software engineering firm and author of BetterECM (stands for enterprise content management). He works nearby and a mutual friend suggested we get together. When I asked Russ what his blogging ROI...

How and why I combined my e-newsletter with a blog

by Debbie Weil | Dec 1, 2006 | Marketing, Uncategorized

For months now, my Web designer Sarah Lewis and I have been pondering how to make the production of my e-newsletter, WordBiz Report, more efficient, more powerful and more blog-like. Why? Too much time For the past five years I have created each HTML issue myself...

WOMMA gets practical with ethics: Dell signs up to say, “We get it and we’re gonna do it”

by Debbie Weil | Nov 9, 2006 | Fortune 500 Blogs, In the News, Marketing, Stuff, Uncategorized

WOMMA CEO Andy Sernovitz is up to more of his tricks (jeesh, does this guy know how to create buzz) but this time* I think he’s got it spot on. “Smart companies like Dell know that ethics isn’t optional – it’s the first priority in the...

We’re at the inflection point for corporate blogging

by Debbie Weil | Oct 10, 2006 | CEO Bloggers, Events, Global, In the News, Marketing, New New Things, Podcasting, Social Media, Stuff, The Corporate Blogging Book, Uncategorized

As I noodle around with a number of presentations** I’ve got coming up (I’ve finally figured out Keynote for the Mac), I want to take a stand. It’s the end of marketing, advertising and corporate communications “as usual” It’s not...
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