by Debbie Weil | May 22, 2007 | Events, Uncategorized, Writing
I’m running a 60-minute teleconference on Thursday: The Nitty Gritty of How to Write an Effective Corporate Blog. Hope you’ll consider tuning in. I’ll be addressing the following: – How to choose your blog writer(s)- What the role of a blog...
by Debbie Weil | Apr 23, 2007 | Events, Global, ROI, Social Media, Stuff, Uncategorized
Technorati chairman Peter Hirshberg gave a fab opening keynote at last week’s conference on corporate communication and technology held by The Conference Board in New York. Apologies for taking so long to get this post up. I’ve been going non-stop. I was...
by Debbie Weil | Apr 5, 2007 | Events, Stuff, Uncategorized, Writing
You can pre-order the audio/print bundle from today’s session on how to create a content strategy for a corporate or organizational blog. It includes: – MP3 audio recording of the session- Enhanced PDF transcript- Content Strategy Workbook (19-page PDF;...
by Debbie Weil | Mar 21, 2007 | Events, Uncategorized
Run, don’t walk to see Get A First Life, a parody of Second Life, the virtual world that’s getting increasing attention from the business world. Look carefully: it’s a bit X-rated. Neville Hobson pointed us to this in his presentation at...
by Debbie Weil | Mar 21, 2007 | Events, Fortune 500 Blogs, Stuff, Uncategorized
Melcrum’s Social Media Forum started off with a bang here in London with an excellent presentation on social media by IBM’s Philippe Borremans (my co-conspsirator in the China Blogging Tour). Why is IBM using blogs, wikis and RSS, he asked? Because the...
by Debbie Weil | Mar 11, 2007 | Events, Social Media, Stuff, Uncategorized
Just back from the third NewComm Forum on social media, held this year (March 7 – 9, 2007) at the over-the-top Venetian in over-the-top Las Vegas. The conference was fun and attended by a remarkable 400-plus — many of them corporate types from big brands....
