by Debbie Weil | Apr 23, 2005 | CEO Bloggers, Fortune 500 Blogs, ROI, Uncategorized
According to a “25-year-old marketing & PR professional” writing in Darwin. I don’t agree. But Graeme Thickins makes some good points: Businesses don’t like gossip, they’re not passionate, they’re already time-strapped, they...
by Debbie Weil | Apr 22, 2005 | Case Studies, Fortune 500 Blogs, New New Things, Stuff, Uncategorized
Blogs Will Change Your Business says the lastest issue of BusinessWeek. A great read (written in chronological blog format) with good resources and links. Don’t miss the sidebars: 6 Tips for Corporate Bloggers, Blogging: A Primer, and Stonyfield...
by Debbie Weil | Apr 21, 2005 | CEO Bloggers, Stuff, Uncategorized, Writing
I picked up Jack Welch’s new book, Winning, over the weekend and have thoroughly enjoyed it. It’s a quick read. More important, it’s written in blog-speak! I.e. in a surprisingly informal voice. Turns out Jack “talked” the book and, with...
by Debbie Weil | Apr 21, 2005 | Free Downloads, Marketing, ROI, Uncategorized
Hurry on over to DoubleClick’s (free) knowledge center. If you haven’t already seen it, you can download the Q4 2004 Email Trend Report released in March 2005. Highlight: the average open rate for HTML emails continues to decline. It’s now 32.6%. In...
by Debbie Weil | Apr 18, 2005 | In the News, Uncategorized
Awesome… only word that describes my 22-year-old daughter who ran the 109th Boston Marathon today! Here she is [image at left substituted] at the 40K mark with just over a mile to go. Can’t believe I got her in this photo! She was 30 minutes faster than we...
by Debbie Weil | Apr 18, 2005 | In the News, Uncategorized
Awesome… only word that describes my 22-year-old daughter Amanda who ran the 109th Boston Marathon today! Here she is at the 40K mark with just over a mile to go. Can’t believe I got her in this photo! (Yes, that’s “Amanda” written down...