by Debbie Weil | Apr 3, 2007 | Uncategorized, WordBiz Report
Congrats to Hilary Marsh with the National Association of REALTORS and Eric Hoffman with Park City Mountain Resort. (He's Interactive Marketing Manager. Now there's a dream job if you like to ski.) They were two of the 350-plus respondents to my Quick...
by Debbie Weil | Apr 2, 2007 | Uncategorized, WordBiz Report
A business acquaintance wrote to ask me for some (free) advice about starting a multi-author blog. I decided to share my advice, thinking you might find it useful. Here are his questions, followed by my answers. He's the PR and public affairs manager for a...
by Debbie Weil | Dec 31, 2006 | Uncategorized, WordBiz Report
The first is the just published Citizen Marketers by Jackie Huba and Ben McConnell. It's a fast, engaging read and extremely well written. In a nutshell, they explain how ordinary citizens are creating media (blogs, podcasts, video, songs, photo) that rival...
by Debbie Weil | Dec 28, 2006 | Uncategorized, WordBiz Report
If you've already created your avatar in Second Life and are regularly teleporting yourself from island to island, no need to read on. If you haven't, it's time to take your first step into this virtual reality environment. Yes, there's a business...
by Debbie Weil | Dec 27, 2006 | Uncategorized, WordBiz Report
RSS-ing yourself is not an exercise in vanity. It's your no-cost, real-time way of monitoring – and engaging with – the blogosphere. Set up keyword searches on your name, company, brand, product or service. The results you'll get via RSS may...
by Debbie Weil | Dec 20, 2006 | Uncategorized, WordBiz Report
E-newsletters are still a great tool for communicating with your customers. But you gotta know how to do it right. You might want to check out my E-newsletter Starter Kit if you plan to take a thinking break over the next few weeks. (Bill Gates disappears annually for...