by Debbie Weil | Apr 3, 2006 | General, Uncategorized
This blog is looking a bit higgledy-piggledy (is that a word?) these days. But we’ll be spiffing it up soon. I’m going to move the Corporate Blogging Podcast to its own (small) blog and keep this one for the book. Stay tuned and thanks for your...
by Debbie Weil | Feb 18, 2006 | Fortune 500 Blogs, General, In the News, Stuff, Uncategorized
I’m quoted in today’s San Jose Mercury News in an article about the new Google China blog: “Google launches China blog a day before China hearing.” The reporter, Elise Ackerman, has just been assigned full-time to “Google” as a beat...
by Debbie Weil | Feb 12, 2006 | General, New New Things, ROI, Stuff, Uncategorized
Here’s a great resource page with information about business blogging. Links to studies, best practices, Top Tens, Top Elevens, etc. Prepared by Cymfony, a market research firm that uses a proprietary content analysis engine to scour the Web. BTW, if it...
by Debbie Weil | Dec 15, 2005 | General, In the News, Marketing, Uncategorized
No time to write but want to point out this hugely funny parody of WOMM (word of mouth marketing) in The Onion: “I’d Love This Product Even If I Weren’t a Stealth Marketer.” And as a counterpoint, WOMMA’s (Word of Mouth Marketing...
by Debbie Weil | Sep 12, 2005 | General, Stuff, Uncategorized
You knew it was only a matter of time before lawyers got into the act, right? And I don’t mean the many lawyers writing blawgs (as they’re called). So far there is very little case law relating specifically to blogs and bloggers. That’s changing. A...
by Debbie Weil | Aug 3, 2005 | General, Uncategorized
Marketing guru and author Seth Godin puts it this way:”I don’t blog to make money. I don’t run ads on my site. I don’t even blog to win awards. I blog because it pleases me to see my ideas spread. I like it when I see people talking about one...