Pardon our mess…

This blog is looking a bit higgledy-piggledy (is that a word?) these days. But we’ll be spiffing it up soon. I’m going to move the Corporate Blogging Podcast to its own (small) blog and keep this one for the book. Stay tuned and thanks for your...

Ego motivates thought leadership blogs

Marketing guru and author Seth Godin puts it this way:”I don’t blog to make money. I don’t run ads on my site. I don’t even blog to win awards. I blog because it pleases me to see my ideas spread. I like it when I see people talking about one...