by Debbie Weil | Mar 8, 2005 | New New Things, Uncategorized
I’ve just spend 2 hours updating my Bloglines account with a bunch of RSS feeds I want to stay on top of. And I’m still not finished. And frankly this was a procrastination tactic to avoid cleaning up the piles of paper in my office. So here I am at 4 PM...
by Debbie Weil | Mar 7, 2005 | Stuff, Uncategorized
In case you had any doubt. The WSJ’s Riva Richmond contends that blogs may be most useful for small companies. She writes: “Blogs offer little-known small businesses name recognition, and the chance to boost traffic well beyond what they’d get if...
by Debbie Weil | Mar 3, 2005 | Uncategorized
by Debbie Weil | Mar 3, 2005 | General, Uncategorized
Thanks to Steve Rubel for a pointer to this article by Lucy Kellaway writing in the FT: Why executives should steer clear of the blogosphere. Bottom line… most CEOs and top-level execs can’t tolerate risk.
by Debbie Weil | Mar 2, 2005 | Marketing, Uncategorized
Get them here in my review of MarketingSherpa’s terrific new Landing Page Handbook. 1. Acknowledge the bail factor 2. Make your landing page headline match the copy in your ad 3. Keep your “hero” shot (product image) on the left side of the page 4....
by Debbie Weil | Mar 2, 2005 | New New Things, Stuff, Uncategorized
From About.com. These range from the obvious (enable your Comments and Trackback functions and offer an email link) to the intriguing: include a link to a discussion board and to IM (instant messaging). Also check out Top 10 tips to promote your blog.
