Debbie Weil
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Synthetic transparency: a new term for corporate blogging?

by Debbie Weil | Nov 9, 2005 | CEO Bloggers, In the News, Stuff, Uncategorized, Writing

Provocative. A group of students in “Advanced Organizational Communication” at Northeastern University are penning a blog along with their professor and they’ve come up with a new way of describing a corporate blog:”Synthetic transparency...

Why Bush should blog

by Debbie Weil | Oct 29, 2005 | CEO Bloggers, In the News, Stuff, Uncategorized

I’m kidding, of course. But the thought did occur to me upon reading this morning’s coverage of the indictment of White House top aide Scooter Libby (Vice President Cheney’s chief of staff). Quoted in the Washington Post is David King of...

GM’s Bob Lutz, blogger and global vice chairman, is writing the foreword to The Corporate Blogging B

by Debbie Weil | Oct 27, 2005 | CEO Bloggers, Fortune 500 Blogs, In the News, The Corporate Blogging Book, Uncategorized

Speaking of blog writing by CEOs (or top execs), this is cool… I’m thrilled to announce that Bob Lutz, GM’s vice chairman of global product development, is writing the Foreword to my book, The Corporate Blogging Book (Penguin Portfolio). Bob is...

GM’s Bob Lutz, blogger and vice chairman, is writing the Foreword to The Corporate Blogging Book

by Debbie Weil | Oct 26, 2005 | CEO Bloggers, In the News, The Corporate Blogging Book, Uncategorized, Writing

This is cool. I’m thrilled to announce that Bob Lutz, GM’s vice chairman of global product development, is writing the Foreword to my book. Bob is GM’s most high-profile blogger, as you probably know. I guess you could call him one of the first...

McDonalds is blogging internally and lovin’ it

by Debbie Weil | Oct 17, 2005 | CEO Bloggers, Fortune 500 Blogs, In the News, Stuff, Uncategorized

McDonalds’ COO Michael Roberts was live blogging last week during a Ragan seminar on internal communications. He was “fielding dozens of questions (from employees) from around the globe,” reports Steve Crescenzo of Corporate Hallucinations, who was...

Boeing blog wins jumbo jet sales from Airbus… truth or wishful thinking?

by Debbie Weil | Oct 13, 2005 | CEO Bloggers, Fortune 500 Blogs, In the News, Uncategorized

This just in from today’s Anchorage Daily News. VP Randy Baseler’s blog is helping the airplane manufacturer win sales of jumbo passenger jets from Airbus. According to Jim Condelles, the staffer who helps Boeing’s VP Marketing with his...
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