by Debbie Weil | Oct 27, 2005 | CEO Bloggers, Fortune 500 Blogs, In the News, The Corporate Blogging Book, Uncategorized
Speaking of blog writing by CEOs (or top execs), this is cool… I’m thrilled to announce that Bob Lutz, GM’s vice chairman of global product development, is writing the Foreword to my book, The Corporate Blogging Book (Penguin Portfolio). Bob is...
by Debbie Weil | Oct 26, 2005 | CEO Bloggers, In the News, The Corporate Blogging Book, Uncategorized, Writing
This is cool. I’m thrilled to announce that Bob Lutz, GM’s vice chairman of global product development, is writing the Foreword to my book. Bob is GM’s most high-profile blogger, as you probably know. I guess you could call him one of the first...
by Debbie Weil | Oct 26, 2005 | The Corporate Blogging Book, Uncategorized
This is cool. I’m thrilled to announce that Bob Lutz, GM’s vice chairman of global product development, is writing the Foreword to my book. Bob is GM’s most high-profile blogger, as you probably know. I guess you could call him one of the first...
by Debbie Weil | Oct 26, 2005 | The Corporate Blogging Book, Uncategorized
The Penguin folks and I have gone round and round on this one. Not disagreeing, mind you. Just trying to nail something that, er, felt right. Interestingly, the final choice is surprisingly close to many of the suggestions offered by over 100 loyal WordBiz Report...
by Debbie Weil | Oct 25, 2005 | The Corporate Blogging Book, Uncategorized
In writing the chapter called “What Your Organization Could Do With a Blog” I’ve rounded up all the usual suspects. A partial list: Blogging as a complement to (or replacement for) traditional PR Blogs as the new corporate Web site Blogs and...
by Debbie Weil | Oct 13, 2005 | The Corporate Blogging Book, Uncategorized
Oh, if only it were this easy to write a book. I just “exported” the contents of my BlogWrite For CEOs blog into a text file; then turned it into a Word doc. 404 pages. 82,097 words. That covers the almost one year I’ve been blogging at BlogWrite...