by Debbie Weil | Jul 14, 2006 | ROI, Stuff, The Corporate Blogging Book, Uncategorized
eMarketer’s new report on business blogging says big companies aren’t jumping into the blogosphere (at least with their own blogs) like lemmings. Er, given how risk averse corporations are, those numbers seem on target. And given the thrashing Dell has...
by Debbie Weil | Jul 13, 2006 | The Corporate Blogging Book, Uncategorized
I just updated the About the book page with a little Q & A that explains it. I’ve written a book for the non-cool, the non plugged-in, the possibly skeptical and perhaps even fearful executive. In addition, I’ve written it in a slightly bloggy style....
by Debbie Weil | Jul 12, 2006 | Stuff, Uncategorized
This is Tip #3 in a series of 5 key corporate blogging tips. See the July 10, 2006 issue of WordBiz Report for the full story. I point my e-newsletter readers to HP’s Eric Kintz and his provocative blog post: Why blog post frequency does not matter...
by Debbie Weil | Jul 11, 2006 | Free Downloads, Stuff, Uncategorized
Be sure to grab a copy of Meryl’s manifesto for ChangeThis.com: 5 Quick Tips to Building a Better Blog. I really like Tip #3 on Readability. She recommends giving font size control to your readers (and advises on how to do that). Full disclosure: Meryl was the...
by Debbie Weil | Jul 11, 2006 | Case Studies, Fortune 500 Blogs, In the News, Stuff, Uncategorized
Dell just started blogging at one2one. And they’re responding positively, thus far, to a snarky blog post from big name blogger Jeff Jarvis and a critical, but thoughtful, post by Steve Rubel. (And a more measured riff from Robert Scoble.) Jarvis, you may...
by Debbie Weil | Jul 10, 2006 | Speaking, Uncategorized
I’m thrilled to be a panelist at Beyond Blogging 2006, a (BIG) breakfast roundtable sponsored by Fleishman-Hillard and DC Communicator. Keynote speaker is Ed Keller, co-author of The Influentials. Other distinguished panelists include Pete Blackshaw, Yvonne...