by Debbie Weil | May 3, 2006 | Case Studies, Stuff, Uncategorized, Writing
Here’s a truism about corporate blogging: generally, nobody cares about your widgets. What people do care about is stuff related to your widgets – cool things you can do with them, related lifestyles, industry issues, etc. This is where it gets a bit...
by Debbie Weil | Apr 6, 2006 | Uncategorized, Writing
Halley Suitt’s remembrance of her dad who died exactly four years ago takes my breath away.
by Debbie Weil | Dec 9, 2005 | In the News, Stuff, Uncategorized, Writing
SixApart co-founder and president Mena Trott made some interesting comments about blogging and civility at LesBlogs this week in Paris (Dec. 5-6, 2005). Then, while she was still on stage, she and an audience member exchanged some contentious words. Stick to your...
by Debbie Weil | Nov 23, 2005 | Fortune 500 Blogs, In the News, Stuff, Uncategorized, Writing
More on this intriguing topic: should GM’s Fastlane blog, osensibly focused on products (i.e. cars), be talking about or making direct reference to the recent news that the #3 company on the Fortune 500 is planning another round of massive layoffs, etc. From...
by Debbie Weil | Nov 19, 2005 | In the News, New New Things, Uncategorized, Writing
What can I say? Steve Rubel of Micro Persuasion fame is just too clever. No time to wax eloquent. Buried in the book. Here are Steve Rubel’s 10 Blogging Hacks. Learn about Writely (document writing and sharing via the Web), automatic posting of your daily...
by Debbie Weil | Nov 9, 2005 | CEO Bloggers, In the News, Stuff, Uncategorized, Writing
Provocative. A group of students in “Advanced Organizational Communication” at Northeastern University are penning a blog along with their professor and they’ve come up with a new way of describing a corporate blog:”Synthetic transparency...