Blog Smart with Dave Taylor on May 5, 2005 in Boulder, CO
Dave Taylor, one of my favorite online thinkers, is running Blog Smart, a workshop on blogs in Boulder, CO on May 5, 2005. Wish I could attend. If you’re in the area, this one sounds like a no-brainer. Covers all the basics: how blogs are different from HTML…
read moreBlogs carve out business niche, according to Knight Ridder
Useful article from Knight Ridder news service: Blogs carve out niche in business. I’m quoted several times and there’s a link back to this blog.
read moreSun Microsystem’s Jonathan Schwartz on corporate blogging
“Blogs are more searchable. Technorati and PubSub are more useful to me than Google.”
Above quote from a fascinating interview with Jonathan Schwartz on The Red Couch. Sun’s President blogs here. He’s prolific and voluminous; often writes essay-length entries. Trying to snag an interview…
read moreIf the blogosphere had elected officials…
Paul Chaney has rounded up “the usual suspects” (that’s from Casablanca) and suggested a slate of elected officials for the blogosphere. Microsoft’s most high profile blogger, Robert Scoble, as President; law prof Glenn Reynolds as Attorney General, etc. Much as Paul’s idea has some charm, I…
read moreAnother view: no business case for blogs
According to a “25-year-old marketing & PR professional” writing in Darwin. I don’t agree. But Graeme Thickins makes some good points: Businesses don’t like gossip, they’re not passionate, they’re already time-strapped, they can’t write in blog style, etc. Maybe, maybe not. If Bob Lutz can blog for GM,…
read moreBlogs as big as the printing press, according to BusinessWeek
Blogs Will Change Your Business says the lastest issue of BusinessWeek. A great read (written in chronological blog format) with good resources and links. Don’t miss the sidebars: read more
Jack Welch’s book-blog on Winning
2 free downloads: email trends & online advertising
Hurry on over to DoubleClick’s (free) knowledge center. If you haven’t already seen it, you can download the Q4 2004 Email Trend Report released in March 2005. Highlight: the average open rate for HTML emails continues to decline. It’s now 32.6%. read more
My daughter ran the Boston Marathon
Awesome… only word that describes my 22-year-old daughter who ran the 109th Boston Marathon today! Here she is [image at left substituted] at the 40K mark with just over a mile…
read moreMy daughter ran the Boston Marathon
Awesome… only word that describes my 22-year-old daughter Amanda who ran the 109th Boston Marathon today! Here she is at the 40K mark with just over a mile to go. Can’t believe I got her in this photo! (Yes, that’s “Amanda” written…
read moreDinner in Paris with blogging expert Guillaume du Gardier
Had a delightful dinner in Paris with Guillaume du Gardier. He writes an intelligent blog, PR Thoughts, in French and English. He’s even more impressive in person. He’s…
read moreMeet the Mona Lisa of Blogging in Paris
Thanks to the always clever Seth Godin for suggesting that I brand myself the Mona Lisa of Blogging.com. That struck a chord somehow. Maybe because, like Mona Lisa, you (I mean “I”) never know what I’m really thinking. Until I force myself…
read moreBranding in Paris with William Arruda
Had the pleasure of meeting branding guru William Arruda in Paris. (Here we are about an hour after I stepped off the plane.) Arruda is American but runs his consulting and speaking business from le Paris (the lucky dog). He’s a…
read moreBranding in Paris with William Arruda
Had the pleasure of meeting branding guru William Arruda in Paris. (Here we are about an hour after I stepped off the plane.) Arruda is American but runs his…
read moreCase Study: All Action, No Talk for QuickBooks Online blog
Paul Rosenfeld, General Manager of Intuit’s QuickBooks Online, and his team had a great idea: why not start a blog to communicate with – and learn from – their 35,000 customers?
Paul is an informal kind of guy. A staff member suggested the blog one sunny Friday in Mountain…
read moreIntuit Case Study: All Action, No Talk for QuickBooks Online blog
Paul Rosenfeld, General Manager of Intuit’s QuickBooks Online, and his team had a great idea: why not start a blog to communicate with – and learn from – their 35,000 customers?
Paul is an informal kind of guy. A staff member suggested the blog one sunny Friday in Mountain…
read morePodcast with Mr. RSS… Rok Hrastnik
I had the pleasure of interviewing – and being interviewed by – Mr. RSS himself recently… Rok Hrastnik. Rok is based in Slovenia but you’ll find him everywhere these days. Just type “RSS marketing” into Google and his MarketingStudies.net site…
read moreEmail April Fool’s
The always clever MarketingSherpa has just published a selection of April Fool’s “email cartoons.” I love this one. Want to see more? Click here for Sherpa’s 7 Best Cartoons for Email Marketing.
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read moreA more informal Corporate Blogging Policy
Michael Hyatt, president of Thomas Nelson Publishers, has re-drafted corporate blogging guidelines for his company to tone down the legalese. Read the new draft. Note that he made the changes with input from readers of his blog.
read moreOnly 7% are reading blogs
A small minority of Americans – 7 percent – according to a March 2005 study by CNN, USA Today and Gallup (as reported in eMarketer) So the wave is still cresting. Most of the attention thus far is on political blogs. Blogging…
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