by Debbie Weil | Oct 10, 2006 | CEO Bloggers, Events, Global, In the News, Marketing, New New Things, Podcasting, Social Media, Stuff, The Corporate Blogging Book, Uncategorized
As I noodle around with a number of presentations** I’ve got coming up (I’ve finally figured out Keynote for the Mac), I want to take a stand. It’s the end of marketing, advertising and corporate communications “as usual” It’s not...
by Debbie Weil | Sep 22, 2006 | CEO Bloggers, Events, New New Things, Stuff, Uncategorized
The Sept. 20th, 2006 teleconference for The Corporate Blogging Book was a lot of fun. There were nine participants, each of whom purchased five copies of my new book from 800-CEO-Read. One caller, Cathy Chatfield-Taylor, was energetic enough to take really good notes....
by Debbie Weil | Sep 21, 2006 | CEO Bloggers, Fortune 500 Blogs, Stuff, Uncategorized, Writing
Caution: this is a really long post. I prepared it originally for the iaoc blog where I’m hosting a discussion this week on CEO blogging. I may come back and add some stuff later. I know I haven’t covered every wrinkle. But in the spirit of instant...
by Debbie Weil | Sep 19, 2006 | CEO Bloggers, Fortune 500 Blogs, Uncategorized, Writing
I’m moderating a discussion on these knotty questions over on the iaoc blog this week. Day 1: Is it OK to ghostwrite a CEO blog?The consensus seems to be yes at least amongst the small group of writers who’re taking part in the discussion. Feel free to add...
by Debbie Weil | Sep 16, 2006 | CEO Bloggers, Fortune 500 Blogs, Uncategorized
In an AP story that ran this morning in the San Jose Mercury News and dozens of other papers (yes that’s an AP photo at left), reporter Rachel Konrad writes that Sun’s CEO told her:”The blog has become for me the single most effective vehicle to...
by Debbie Weil | Sep 14, 2006 | CEO Bloggers, Uncategorized
I swear that’s the question I get asked most often recently. Sometimes it’s a reporter. Sometimes it’s a corporate speechwriter who bristles, “I write the CEO’s speeches – why can’t I write his or her blog?” Well...
