Debbie Weil
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Corporate blogging goes global; Google trying to silence China critics?

by Debbie Weil | Feb 15, 2006 | Fortune 500 Blogs, In the News, Stuff, Uncategorized

Just saw this. Google has launched a Google China Blog. Yes, it’s in Chinese so I can’t read it. But clearly it’s an attempt to answer critics of the company’s decision to cooperate with the Chinese government in censoring search results....

Getting kids, er, customers, to blog for you

by Debbie Weil | Feb 10, 2006 | Fortune 500 Blogs, In the News, Stuff, Uncategorized

This is the newest wrinkle in corporate blogging. It’s brilliant and it’s a simple concept. Coke has found six smart university students (from China, the U.S., Austria, Germany, Canada and Italy) to blog the Torino Winter Olympic Games for them. Torino...

So what will it take for the Fortune 500 to adopt blogging?

by Debbie Weil | Jan 19, 2006 | CEO Bloggers, Fortune 500 Blogs, Stuff, Uncategorized

David Kline, co-author of one of the handful of books published thus far on blogging (Blog! How the Newest Media Revolution Is Changing Politics, Business and Culture) just emailed to say he’s working on an article about what’s holding the F500 back from...

Big Blue on blogging and podcasting

by Debbie Weil | Jan 10, 2006 | Fortune 500 Blogs, Podcasting, Stuff, Uncategorized

Nice tidbit in Big Blue bit by the blogging bug on how IBM speechwriter Christopher Barger started blogging on his own, was discovered by his bosses, “panicked” – and then got promoted. Reporter Julie Alterio interviewed (and quoted) me for this...

Only 3% of Fortune 500s are blogging according to the Fortune 500 Business Blogging Wiki

by Debbie Weil | Dec 29, 2005 | Case Studies, Fortune 500 Blogs, The Corporate Blogging Book, Uncategorized

The Fortune 500 Business Blog Index, a much needed resource,  has launched — just in time to add to the book! (Note: it’s a wiki, so anyone can add updates to it.) The index is the result of a joint effort between Chris Anderson and Wired and Ross...

Only 3% of Fortune 500s are blogging according to the Fortune 500 Business Blogging Wiki

by Debbie Weil | Dec 29, 2005 | Fortune 500 Blogs, ROI, Uncategorized

The Fortune 500 Business Blog Index, a much needed resource, has launched — just in time to add to The Corporate Blogging Book! (Note: it’s a wiki.) This cool idea is the result of a joint effort between Chris Anderson and Wired and Ross Mayfield of...
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