Debbie Weil
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IBM’s blogger-in-chief Christopher Barger on the 4 times he’s had to “drop the hammer” on IBM blogge

by Debbie Weil | Nov 2, 2006 | Case Studies, Fortune 500 Blogs, Stuff, Uncategorized

Here’s an interesting nugget from SNCR’s Inaugural Research Symposium in Boston today. It’s a great look inside a Fortune 500 and how they’re managing employee blogging. Four reprimands to IBM bloggers in 18 months IBM’s Christopher...

Why blogging matters, from Eric Kintz, Pete Blackshaw et al

by Debbie Weil | Oct 23, 2006 | Fortune 500 Blogs, Stuff, Uncategorized

Kudos to the always clever Eric Kintz over at HP for his creative blog entry (and illustration at left), rounding up pronouncements about blogging from a handful of marketing experts: blogging vs. PR vs. corporate communications (adversaries or peacefully...

Pubbing in London with Brit bloggers

by Debbie Weil | Oct 19, 2006 | Events, Fortune 500 Blogs, Stuff, Uncategorized

Fun to meet up in London last night with a group of UK bloggers. We met at the Hereford Arms, around the corner from my hotel in South Kensington. Very simpatico group: Neville Hobson, Mark White, Martyn Davies, Tom Shelley, Keith Collins and Alex Manchester (editor...

Flogging, Wal-Marting and Edelman’s non-response

by Debbie Weil | Oct 14, 2006 | Fortune 500 Blogs, Stuff, Uncategorized

Update: Richard Edelman responds here (90 96 comments) and then here. Steve Rubel here (over 50 comments). I’m a huge fan of the folks at Edelman, particularly Steve Rubel and Phil Gomes and Guillaume du Gardier in Paris. So I have no idea what’s up with...

Yet another new Fortune 500 blog debuts: Intel’s IT blog

by Debbie Weil | Oct 12, 2006 | Fortune 500 Blogs, Uncategorized

Remember the corporate blogging inflection point I was blabbing about a few days ago? It’s here! In the past few weeks, Verizon launched a PoliBlog. Wells Fargo’s new student loan blog seems to be  picking up steam. It’s got some great info in...

Verizon jumps into the blogosphere with a policy blog

by Debbie Weil | Oct 3, 2006 | Fortune 500 Blogs, Stuff, Uncategorized

Verizon, #18 on the Fortune 500 list, jumped into the blogosphere today with its Verizon PoliBlog. It will cover technology and telecom policy. Check out the drop-down which reveals that there will be nine polibloggers, including CZ, John “CZ” Czwartacki,...
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