by Debbie Weil | Apr 18, 2006 | Fortune 500 Blogs, ROI, Uncategorized
In the April 17, 2006 issue of Fortune Magazine I’m quoted in a 100-word sidebar on page 36 (lower left-hand corner) about corporate blogging. Fortune reporter Telis Demos, author of the sidebar, writes: “Yesterday your grandmother started blogging. So why...
by Debbie Weil | Apr 12, 2006 | ROI, Uncategorized
… according to a new report by PQ Media. What does that mean to you? It means there could be a business model behind the new phenomenon called CGM or consumer generated media. Just over $20 million was spent last year to advertise on blogs, podcasts and in RSS...
by Debbie Weil | Mar 7, 2006 | CEO Bloggers, ROI, Stuff, Uncategorized
It’s, er, over 5,000 percent. That’s based on her calculation that her $14.95 / month account with TypePad triggered $1 million in new business for Forrester last year. Charlene, who’s a principal analyst for Forrester based in San Francisco, blogs...
by Debbie Weil | Mar 1, 2006 | Fortune 500 Blogs, New New Things, Podcasting, ROI, Stuff, Uncategorized
Back atcha, as they say! I had breakfast this morning in sunny Palo Alto with Elizabeth Albrycht. She’s the co-founder, with Jen McClure, of the NewComm Forum (where I’m speaking this week) and also one of the founders of the Society for New Communications...
by Debbie Weil | Feb 20, 2006 | New New Things, ROI, Uncategorized
According to MarketingSherpa, at least 75 million consumers and business folk are using RSS feeds in the U.S. and the UK. The catch, only 17 – 32 percent of them *know* they’re using RSS. Significant? You bet. As the article puts it, we’re beyond the...
by Debbie Weil | Feb 18, 2006 | Free Downloads, ROI, Stuff, Uncategorized
According to an “influence index” released yesterday in a report by UK firm Onalytica, this blog is #8 in a list of the top 25 most influential authorities on the topic of business blogging. See below. Puts BlogWrite above the New York Times (meaning...
