A phone call from JetBlue CEO David Neeleman’s office
No, not because I was one of the unlucky passengers to be stranded at JFK last week (or detained on a plane on the tarmac for 10 hours… my idea of hell).…
Zane Safrit on CEO Blogging in a Crisis… and other stuff too
Another great show with CEO blogger Zane Safrit (full disclosure: his company, Conference Calls Unlimited, is one of our loyal sponsors). We talked about the growing phenomenon of CEO blogs and what – or whether – to post in a crisis.
…
read moreListen up JetBlue: if you’ve got a corporate blog, use it… or lose it!
Edelman is partnering with the China Blogging Tour
Hey, this is cool news. Edelman PR is partnering with Philippe Borremans and me to sponsor our China Blogging Tour. It will take place in June 2007, to coincide with the…
Micro Persuasion’s Steve Rubel debunks “social media” as a concept, talks about the new PR (it’s not
Great interview with Steve Rubel in a live broadcast from Voice America’s Phoenix, AZ studio. The audio quality is so much better when you’re talking into a mike. Felt like a real radio host. Steve, as most everyone knows, is a senior…
The Corporate Blogging Book will be published in Chinese!
Penguin Portfolio has sold the rights to mainland China publisher, Publishing House of Electronics Industry. The Mandarin Chinese edition comes out in 2007 (tentative date: May or June August or September 2007).
Download Chapter 1 in Chinese.
A big thanks to Raven…
read more60% say the ROI of corporate blogging does NOT need to be quantified and/or tied to the bottom line
Forrester’s Charlene Li and several colleagues have published a new best practices study on The ROI of Blogging. It’s fascinating reading for those of us who’ve been…
Blogging pioneer Halley Suitt on what’s off limits on a business blog, the importance of links in bl
Happy Birthday Halley! Long-time blogger, writer and entrepreneur Halley Suitt graciously agreed to be my guest on The Corporate Blogging Show today, on her birthday. We talked about why she started blogging in 2002, whether and how corporate blogs can adopt the unique…
Best answer to “How has your blog changed your life?”
Rebecca Blood is one of the original A-list bloggers from the ancient past of the blogosphere (1999). I love how she writes and should check in with her blog more often.…
Panel at NewComm Forum – Las Vegas
Join me at the information-packed New Communication Forum's 2007 Conference & Expo in Las Vegas! I'll be on a panel on corporate blogging on Thursday March 8th but will be flying in early Wednesday (March…
read moreTake a quick survey on corporate & CEO blogging and your use of social media tools… win a signed c
I’m running a quick survey on corporate and CEO blogging. It’s aimed at marketing, PR and communications professionals. And any other execs who read this blog. And it’s designed as a reality check.…
Blogs 2.0: Bulldog Advanced PR Technology – Chicago
I’m speaking on Blogs 2.0 at Bulldog Reporter’s Advanced PR Technology in Chicago. I spoke at a similar Bulldog Reporter PR briefing in New York City in November 2006 that was, honestly, one of the most substantive and provocative events on social media that I’ve attended.…
read moreCorporate Blogging in a 2.0 World – Webinar
Hosting a Melcrum Webinar on corporate blogging and what you need to know now. More info and register.
DATE: Wednesday Jan. 24, 2007
TIME: 2:00 – 3:30 PM Eastern
Baltimore Sun multimedia editor John Lindner on blurring the line between mainstream media and marke
John Lindner and I did tit for tat interviews this week. He interviewed me for his Blography podcast (click here to listen) for The Baltimore Sun. (Will post direct link later.) Then I interviewed him the next day for The Corporate Blogging…
Philippe Borremans gives The Corporate Blogging Book a thumbs up in a thoughtful review
Friend and colleague Philippe Borremans notes that writing a book about corporate blogging “is not an easy task.” In fact, he calls it “daunting.” He writes:
Debbie also asks the right questions and answers them. She is not a blind believer but knows how to…
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The Brave New World of Blogging – Webinar
One hour Webinar for NACHRI members.
DATE: Thursday Jan. 25, 2007
TIME: 1:00 – 2:00 PM Eastern
Audience feedback
“Just wanted to let you know how much I enjoyed and appreciated today's presentation. The information and insight are invaluable. Thanks for arranging such a timely and interesting session.”
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Half-day workshop: Executive Communicator’s Guide to Corporate Blogging – Washington DC
I'm running a post-conference workshop for Ragan's 2007 Annual Speechwriters Conference in Washington DC.
DATE: Friday 9 February 2007
TIME: 1:30 – 5 PM
LOCATION: Renaissance Mayflower Hotel
On Nortel CTO John Roese’s new blog, blogging at Davos, my CEO Bloggers workshop, etc.
The Economist doesn’t get it when it comes to CEO blogs (aka senior executive blogs). Blogging Bosses, an article in the Jan. 23, 2007 issue (behind a firewall; apologies), is irritatingly dismissive:…
Bill Marriott (the 2nd Fortune 500 CEO blogger) has got the blogging bug
Or so it seems after a quick look at his new blog, Marriott on the move. It launched on Jan. 16, 2007 and he’s already got four entries up.
He’s also gotten…
read moreUnderstanding Second Life (or trying to)
A just published Fortune article (quoting IBM CEO Sam Palmisano) makes the point that the 3-D virtual world of Second Life is not “eye candy” and may represent the “next phase of…