by Debbie Weil | Mar 14, 2006 | Fortune 500 Blogs, Uncategorized
Wells Fargo is offering a sneak preview* of the blog it launches tomorrow as part of the bank’s commemoration of San Francisco’s Great Fire & Earthquake of 1906. Guided By History, as the blog is called, is a group blog. It’s a great idea for an...
by Debbie Weil | Mar 7, 2006 | Fortune 500 Blogs, Stuff, Uncategorized
There’s a must-read article in today’s NYTimes on the issue of blogger relations: Wal-Mart Enlists Bloggers in PR Campaign. The article talks about Edelman PR’s efforts to feed tidbits to a group of bloggers to generate positive coverage for the...
by Debbie Weil | Mar 1, 2006 | Fortune 500 Blogs, New New Things, Podcasting, ROI, Stuff, Uncategorized
Back atcha, as they say! I had breakfast this morning in sunny Palo Alto with Elizabeth Albrycht. She’s the co-founder, with Jen McClure, of the NewComm Forum (where I’m speaking this week) and also one of the founders of the Society for New Communications...
by Debbie Weil | Feb 28, 2006 | CEO Bloggers, Fortune 500 Blogs, Uncategorized
McDonald’s has launched a corporate responsiblity blog, Open for Discussion, written primarily by Bob Langert, Senior Director for Corporate Responsibility. Like many blogs – corporate or not – it got off to a slow start. Too many days between the...
by Debbie Weil | Feb 21, 2006 | CEO Bloggers, Fortune 500 Blogs, Uncategorized
If you haven’t checked in lately with GM’s top blogger Bob Lutz (he’s GM’s global vice president for product development), head on over to FastLane right now. His most recent entry – Stop Me If You’ve Heard This One Before –...
by Debbie Weil | Feb 18, 2006 | Fortune 500 Blogs, General, In the News, Stuff, Uncategorized
I’m quoted in today’s San Jose Mercury News in an article about the new Google China blog: “Google launches China blog a day before China hearing.” The reporter, Elise Ackerman, has just been assigned full-time to “Google” as a beat...
