by Debbie Weil | Aug 31, 2004 | Marketing, Uncategorized
Looking for articles you can reprint in your e-newsletter or ezine? Ezine-Tips has cleverly created an articles archive by inviting writers to submit articles on a range of B2C and B2B topics. You can submit articles free until 9 AM Central Sept. 1, 2004. Browse...
by Debbie Weil | Aug 5, 2004 | Marketing, Uncategorized
That’s the title of a mini column I wrote for today’s issue of BtoB Email Marketer Insight: It’s the dog days of summer. Should I keep publishing my e-newsletter?
by Debbie Weil | Jul 22, 2004 | Marketing, Uncategorized
Hard to believe but this week is the 3rd anniversary of WordBiz Report. It launched on July 21, 2001 as a text-only email. Today’s 3rd anniversary collector’s edition includes links to the 5 most popular articles published over the past 3 years....
by Debbie Weil | Jun 24, 2004 | Marketing, Uncategorized
In fact, I just published the latest issue of WordBiz Report. You can read it here. Or jump right to the lead article, a case study on why the Air Conditioning Contractors of America’s blog is NOT, er, cool… My colleague Nick Usborne has been writing about...
by Debbie Weil | Jun 3, 2004 | Marketing, Uncategorized
I received this email from Loren McDonald, VP Marketing of EmailLabs, (full disclosure: I use their service to deliver WordBiz Report). EmailLabs publishes its own e-newsletter, Intevation Report, a great resource for email marketing tips. “Just a quick note I...
by Debbie Weil | May 20, 2004 | Marketing, Uncategorized
In your HTML e-newsletter, that is. That’s the subject of a mini column I wrote for today’s issue of BtoB E-mail Marketer Insight. Sounds counter intuitive but it’s really not. By limiting the number of hypertext links, you narrow down your...