by Debbie Weil | Jun 8, 2005 | Uncategorized, Writing
I’m one of those people who can’t remember the words to a song. It’s awful… lots of tunes floating around in my head but I don’t know what they are. I was reminded this week of how powerful good lyrics are. “Dance like...
by Debbie Weil | May 20, 2005 | Free Downloads, Uncategorized, Writing
Run don’t walk to Nick Usborne’s Excess Voice site to grab your free copy of his new e-book, Writing for the Web: 7 Challenges Every Writer and Copywriter Faces. It’s 35 pages and nicely illustrated with screenshots. And of course written in...
by Debbie Weil | May 10, 2005 | CEO Bloggers, New New Things, Uncategorized, Writing
Front-page article in today’s USA Today (I’m quoted!) says CEOs refuse to get tangled up in messy blogs. Steve Rubel makes two points about the story: 1. It can be more effective to have a lower-level employee blog “from the gut” of a company...
by Debbie Weil | May 9, 2005 | In the News, Marketing, Uncategorized, Writing
Bryan Eisenberg, a ClickZ colleague, has just published a compendium of his best columns in a new book: Call To Action: Secret Formulas To Improve Online Results. It’s terrific and I highly recommend it. Lots of articles on persuasion architecture (one of his...
by Debbie Weil | May 4, 2005 | Free Downloads, In the News, Marketing, New New Things, ROI, Stuff, Uncategorized, Writing
Been collecting these for a week or so. Ran across this nifty page on Robert’s Echo blog. Includes everything from the “origin” of blogs, stats on blog readership, recommended PR blogs, link to a Forrester Research executive summary, lists of...
by Debbie Weil | May 4, 2005 | Fortune 500 Blogs, Marketing, Stuff, Uncategorized, Writing
Been collecting these for a week or so. Ran across this nifty page on Robert’s Echo blog. Includes everything from the “origin” of blogs, stats on blog readership, recommended PR blogs, link to a Forrester Research executive summary, lists of...
