Creating a mini podcast in 30 minutes with Stephan Spencer
I had to get this up right away. It’s so cool! Click here [MP3] to listen to my first mini podcast, produced in 30 minutes under the skillful direction of Stephan Spencer of…
McDonalds is blogging internally and lovin’ it
McDonalds’ COO Michael Roberts was live blogging last week during a Ragan seminar on internal communications. He was “fielding dozens of questions (from employees) from around the globe,” reports Steve Crescenzo of Corporate Hallucinations, who was leading the workshop. (I love Steve’s blog.)
The COO also does a…
read moreBoeing blog wins jumbo jet sales from Airbus… truth or wishful thinking?
This just in from today’s Anchorage Daily News. VP Randy Baseler’s blog is helping the airplane manufacturer win sales of jumbo passenger jets from Airbus. According to Jim Condelles, the staffer who helps Boeing’s VP Marketing with his blog:
“If you’re a customer deciding between an Airbus product and…
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Blooking vs. book writing… sigh
Oh, if only it were this easy to write a book.
I just “exported” the contents of my BlogWrite For CEOs blog into a text file; then turned it into a Word doc.
404 pages. 82,097 words.
That covers the almost one year I’ve been blogging at…
read moreBlooking vs. book writing… sigh
Oh, if only it were this easy to write a book.
I just “exported” the contents of this blog into a text file; then turned it into a Word doc.
404 pages. 82,097 words.
That covers the almost one year I’ve been blogging at BlogWrite (November 2004…
read moreSixApart talks openly to customers about bad stuff
SixApart is one of the companies largely responsible for the migration of blogging from personal musings to the small business and corporate world. Their hosted TypePad service has been wildly popular amongst professionals. IBM legend Irving Wladawsky-Berger uses TypePad (instead of IBM’s blogging platform); Seth Godin uses…
read moreSixApart (almost) blows a crisis blogging moment
Whew… This blog is back up! Like many thousands of other TypePad users I experienced today what was referred to on the SixApart status blog as a “temporary service degradation.” Huh?! OK, I’ve heard that euphemistic phrase before. But it went on for several hours. I was getting weird…
read moreCatching the Web 2.0 bug on WordBiz Report
OK, I admit it. Sometimes I latch on to the new new buzzword… and I’ve done it with Web 2.0. But honestly, I’m finding the concept fascinating. Here’s what I wrote in the current issue of my newsletter, WordBiz Report:
In simple terms, Web 2.0 is an emerging version…
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Seth Godin and crew soft-launch Squidoo in viral Web 2.0 style
You gotta love it. Seth Godin and the smart crew he’s assembled have torn a page directly out of Seth’s books to soft-launch his new online company, Squidoo. No traditional PR, no advertising, just viral blogging via his new e-book, Everyone Is An Expert [31-page…
read moreDavid Weinberger on blogging and Web 2.0
I had the pleasure of interviewing David Weinberger last night for my book. David’s one of the co-authors of The Cluetrain Manifesto and a fellow this year at Harvard’s Berkman Center. We ended up talking about whether blogging was part of the something “new” that is…
read moreBlogging blacklash already? CEO blogs vs. employee blogs, etc.
A recent meme that’s got some smart folks arguing back and forth: is blogging ennui about to set in amongst the CEO crowd? Stephen Baker asks in BusinessWeek’s Blogspotting.net. Chris Anderson (of Longtail fame) http://www.thelongtail.com/the_long_tail/2005/10/corporate_blogg.html”>makes the point that employee blogs are bound to be more authentic…
read moreClueless about the flap over DaimlerChrysler’s Firehouse media blog… but not wrong
I seem to be a couple of steps behind these days. But that’s the way it goes when you’ve got your head buried in writing a book. I was doing a Technorati search on something tonight when I realized that half a dozen bloggers had flamed DaimlerChrysler’s restricted-access media blog…
read moreHow blogging is different from journalism
International Herald Tribune reporter Thomas Crampton guest blogs for A-list* blogger Joi Ito and, after 30 days of blog duty, provides these thoughts on how blogging differs from journalism. Blogging means:
- Involvement (different from the “lecturing” stance most journalists take)
- Informal tone
- Strong opinions (again discouraged in journalism unless…
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Getting fired for bad-mouthing your company in your blog
BlogOn in New York Oct. 17 – 18
I can’t make it to BlogOn 2005 (the 2nd annual Social Media Summit) in New York on Monday and Tuesday Oct. 17th – 18th. And wish I could. (Was invited to moderate a panel…
Blogs? Most people don’t have a bloody clue
So what’s different about my blogging book?
Dana VanDen Heuvel of Pheedo recently asked me what’s different about The Corporate Blogging Book. (He and I are appearing on a DMA panel in Atlanta on Oct. 18th.) Hmmm… a couple of things. First, it’s a practical, clear-eyed look at what companies can do with blogs.…
read moreThe skinny on Intel CEO Paul Otellini’s blog
Well, I wish it were the really inside skinny, but it’s all I’ve been able to uncover. (See bottom for One juicy bit…). Intel CEO Paul Otellini has written…
The blogger / journalist hall of mirrors
I was a journalist, reporter and editor, for a decade plus (for The Atlanta Constitution, Roll Call and other publications). Yeah, there was life pre-Web. Now I’m a… well, blogger among other things (speaker, consultant, e-newsletter publisher). Even so, I’ve been shaking my head about this…
read moreMore QuickBooks blogs
Just ran across this page with links to a handful of QuickBooks blogs, including the QB Online Edition blog which has been well publicized. My case study of the QB Online blog is here. Another profile by Toby Bloomberg of Diva Marketing is here.
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